Canadian Games Themes

Poster, "Montréal 1976," Montréal 1976 Olympic Summer Games

Source: Library and Archives Canada

As the host of the Olympic Games, it is the hosting city’s responsibility to promote the Olympic Games and to emphasize its participation in the identity of this event through a visual representation of the Games, an Olympic emblem.

The host city's Olympic emblem is the most significant visual element to associate it with the Games. By including the Olympic rings, the emblem identifies the city that is hosting the Games, conveys a unifying message, and aims to promote the Olympic Ideal.

Since it can be seen throughout the host city, the emblem becomes the brand image of the Olympic Games for this city on a national and international level.

As the proud host of the Olympic Games, the hosting city develops various resources to disseminate its conception of the Olympic Games, to propagate the Olympic spirit, and to ensure that the Games are exceptional.

Montréal 1976

Montréal, the organizing city of the XXI Olympiad, chose as its official emblem a work created by graphic designer Georges Huel. [More]

Calgary 1988

Under the theme Come Together in Calgary, the host city of the XV Olympic Winter Games selected an emblem that was rich in symbolism. [More]

The Honourable James Moore poses for a photo with VANOC officials, mascots for the Vancouver 2010 Winter Games, and local minor league hockey players after an inaugural hockey game at the unveiling of the newly completed UBC Thunderbird Stadium on July 7, 2008.

Vancouver 2010

The official emblem of the XXI Olympic Winter Games of 2010, in Vancouver, was presented to Canadians in April 2005. [More]